If you are a business owner or independent physician, you know very well that having a website to promote your business is imperative. A business website is the best way to connect with potential patients and clients; however, in today’s fast paced environment it’s not enough to just have a website, it must be automated with effective marketing and remarketing strategies in order to remain relevant. The good news is that website plug-ins make it easier for business owners to manage their websites without the aid of computer programmers and expensive web developers. OptinMonster leverages lead generation helping medical practices attract and retain patients.
What is OptinMonster?
OptinMonster is a lead generation plug-in. In case you are starting in a new business, lead generation is the process of attracting the right client or patient to your business or clinic.
OptinMonster has several benefits, such as email marketing, website retention pop-ups, and reducing cart abandonment in e-commerce. OptinMonster helps to establish and grow a business email list by integrating the most popular newsletter platforms such as Mailchimp along with customized optin Forms tailored to the site and specific client base.
As a bonus, OptinMonster goes a step further to allow analysis of website settings by testing content, headlines, layout, and can even compare which Forms and messaging convert to sales the best. In addition, website owners receive information on the number clicks and views of specific content in order to determine the success of each OptinMonster setting.
OptinMonster and Remarketing
The reality is that everyone surfing the web is distracted. Your potential clients are not just visiting your website, but they are scrolling on Instagram and Facebook while responding to work emails and watching YouTube! The internet is oversaturated with several shiny objects to distract your future customer and unfortunately more than 70% of the visitors to your website will never return. OptinMonster can help increase the contact time readers have with your website; therefore, increasing your chances of retaining and re-attracting each visitor. OptinMonster is #1 in exit intent pop up platforms.
OptinMonster is a great plug-in for serious business owners looking to increase clients, improve lead generation, and grow their business.